Since its inception in 1905, Rolex has been synonymous with precision, durability, and luxury. Founded by Hans Wilsdorf and Alfred Davis in London, the brand has grown to become one of the most recognized and respected names in the world of horology.
Initially, Rolex was known for its focus on creating timepieces that were not only accurate but also reliable. In 1910, Rolex made history by being the first wristwatch to receive the Swiss Certificate of Chronometric Precision, awarded by the Official Watch Rating Centre in Bienne. This accolade set the stage for Rolex's commitment to excellence.
Rolex has always been at the forefront of innovation. In 1926, the company introduced the Oyster, the world's first waterproof wristwatch. This groundbreaking invention was later put to the test when Mercedes Gleitze swam the English Channel wearing a Rolex Oyster, proving its durability and water resistance.
Another significant milestone was the introduction of the Perpetual rotor in 1931, which laid the foundation for modern self-winding watches. This innovation eliminated the need for manual winding, making Rolex watches more convenient and practical for everyday wear.
Rolex watches have not only been symbols of luxury but also tools for explorers and adventurers. In 1953, Sir Edmund Hillary and Tenzing Norgay wore Rolex Oyster Perpetual watches as they became the first to summit Mount Everest. This historic achievement further cemented Rolex's reputation for creating timepieces that could withstand the harshest conditions.
Today, Rolex continues to uphold its legacy of excellence through meticulous craftsmanship and innovative technology. Each Rolex watch is a testament to the brand's unwavering commitment to quality, precision, and timeless design.
From the depths of the ocean to the highest peaks, Rolex has proven time and again that it is more than just a watchmaker – it is a symbol of enduring legacy and unparalleled craftsmanship.